1 WEIGHTÂ Â Â Â Â Â COMMERCIAL
Hooke is a high-contrast condensed typeface designed to balance strength with elegance. Inspired by the functional beauty of hooks, it reflects the tension between fluidity and precision. Its sharp ink traps and even sharper terminals evoke the pointed edges of a hook’s barb, while the bars curve with a natural bend, capturing the dynamic motion of catching or pulling. Hooke’s structured yet expressive design makes it ideal for large sizes, where its refined details and striking contrast come to life with clarity and purpose.
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The elegance and sharpness of the curvebar is inspired by fishing hooks
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The serifs have cutouts that are inspired by the barb of a hook
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Terminals are elongated to emulate the throat of a hook
It was a dark and stormy night.
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Download & Use
This typeface ships with Death of Typography’s End User License Agreement (EULA). By downloading any of our fonts under our Commercial License or Trial Fonts License, you automatically agree to the terms and conditions in the respective EULAs.
LEE YUN XUAN More On The Designer
Font Incubation Programme
This typeface was created under mentorship from our Font Incubation Programme.
Original Designer, Font incubation Mentee and Type Designer: Lee Yun Xuan
Font Incubation Mentor: Lee Qiu Wen
Guest Mentor: Damien Chong
Guest Crit: Mark De Winne
Supporting Type Designers: Lee Qiu Wen, Damien Chong and Adriana Garcidueñas
